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IBM M8010-246 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Smarter Commerce 'Service' Offerings | 15% | - Collaboration networks and partner integration - Service optimization and analytics - Case management and customer support |
| Topic 2: Smarter Commerce 'Sell' Offerings | 20% | - Retail and e-commerce platform capabilities - Distributed order management and BOPIS - Multi-channel selling and store operations |
| Topic 3: Smarter Commerce 'Market' Offerings | 20% | - Web analytics and customer segmentation - Personalization and campaign optimization - Interactive marketing and customer engagement |
| Topic 4: Smarter Commerce 'Buy' Offerings | 25% | - Cross-channel order management - Logistics and fulfillment capabilities - Procurement and supply chain visibility |
| Topic 5: IBM Smarter Commerce Overview | 20% | - Commerce lifecycle and value proposition - Solution positioning and competitive landscape - Key market trends and business challenges |
IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:
What customer value is delivered with holistic inventory visibility?
- A. Providing only the best quality products.
- B. Incorporating customer sentiment into the order process.
- C. Reducing supply chain costs.
- D. Fulfilling orders via inventory in-transit.
Correct Answer: D 🗳️
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Which of the following Smarter Commerce Offerings is a core part of delivering a customer
buy-online, pick-up in store (BOPIS) capability?
- A. Logistics Management.
- B. Social Analytics.
- C. Customer Self Service.
- D. Distributed Order Management.
Correct Answer: D 🗳️
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Which of the following is NOT a benefit delivered in the context of the Case Management Solution of the 'Service' Offerings?
- A. Integrated analytics help organizations understand the impact of case loads.
- B. Deliver case workers the solution in a fraction of time of other approaches
- C. A case worker has all the information needed to improve case outcomes and optimize decisions
- D. A case worker can skip the customer feedback and get directly to focus on the problem at-hand
Correct Answer: D 🗳️
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Which Smarter Commerce capability is focused on best determining location of facilities, assignment of stores, managing seasonality, and carbon foot printing?
- A. Network optimization.
- B. Merchandise allocation.
- C. Replenishment optimization.
- D. Transportation optimization.
Correct Answer: A 🗳️
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What are Smarter Commerce 'Sell' Offerings focused on?
- A. Optimize the customer experience, regardless of touchpoint, or mode of access.
- B. Driving the customer to the preferred enterprise sales channel.
- C. Integrating the supply chain in order to support the selling process.
- D. Up-sell potential via outbound calling centers and automated dialers.
Correct Answer: A 🗳️
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