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IBM M8010-246 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Smarter Commerce 'Sell' Offerings | 20% | - Multi-channel selling and store operations - Distributed order management and BOPIS - Retail and e-commerce platform capabilities |
| Topic 2: Smarter Commerce 'Buy' Offerings | 25% | - Procurement and supply chain visibility - Logistics and fulfillment capabilities - Cross-channel order management |
| Topic 3: IBM Smarter Commerce Overview | 20% | - Solution positioning and competitive landscape - Key market trends and business challenges - Commerce lifecycle and value proposition |
| Topic 4: Smarter Commerce 'Market' Offerings | 20% | - Personalization and campaign optimization - Interactive marketing and customer engagement - Web analytics and customer segmentation |
| Topic 5: Smarter Commerce 'Service' Offerings | 15% | - Case management and customer support - Collaboration networks and partner integration - Service optimization and analytics |
IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:
The LIVE customer profile is particularly valuable as a predictor since it
- A. captures all web interactions for any customer
- B. keeps all customer history in a cookie on their computer
- C. solicits customer feedback directly
- D. maintains visit activity over time, and also captures off-site impressions
Correct Answer: D 🗳️
Explanation: Only visible for DumpTorrent members. You can sign-up / login (it's free).
What is global visibility of purchase transaction required for?
- A. Cross-channel fulfillment.
- B. Merchandise assortment management.
- C. A & B
- D. Cross-channel returns management.
Correct Answer: C 🗳️
Which one of these analytic capabilities is NOT part of the 'Service' offerings?
- A. Service analytics.
- B. Purchase analytics.
- C. Fulfillment analytics.
- D. Customer analytics.
Correct Answer: C 🗳️
Explanation: Only visible for DumpTorrent members. You can sign-up / login (it's free).
Which of these provides visibility to the entire supply chain process so procurement, transportation, and warehousing personnel are all aware of order, shipment, and invoice status?
- A. Collaboration Network.
- B. Transportation Management.
- C. Warehouse Management.
- D. Supply Chain Visibility.
Correct Answer: D 🗳️
Explanation: Only visible for DumpTorrent members. You can sign-up / login (it's free).
Which one is the key driver that is central to the Smarter Commerce strategy?
- A. The reduced impact of mass marketing.
- B. The interconnected supplier network.
- C. The need to drive optimization in the selling process.
- D. The empowered customer.
Correct Answer: D 🗳️
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